Politics has been repeatedly described as a game of numbers. The person with the most supporters (or the least haters) carries the day. This explains the constant drive by politicians and their cronies to build broad support from stakeholders in order to actualize their ambitions.
Campaign seasons are like a huge gambling carnival. While a few remain neutral, the vast majority place their bet on one candidate or the other. Some make their bets hidden, going to sneaky lengths to ensure that the pot containing their bet never becomes public knowledge. Others, however, latch on to the campaign spirit, and publicise their bets via endorsements, advertisements, and any other means available to them. While some of these persons may have a genuine interest in their preferred candidate, others are pure sycophants, who like businesspersons, are attracted by the scent of profit.
